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| In This Issue: |
Issue No. 3Q 2011 |
INSIGHTS: Engagement and Tipping Points
NEWSLINE: Don't Teach to the Test...
CPE: Should Sustainability Be on Your Balance Sheet?
BOOK: The Tipping Point: How Little Things Make a Big Difference
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| Insights |
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Engagement and Tipping Points
By Stephen K. Henn
I have been thinking lately about tipping points. More specifically, I have been looking at a lot of engagement data – both from our own clients and abstracted data from other studies – and the more I look, the more I see tipping points. In 2000, Malcolm Gladwell published a book call The Tipping Point: How Little Things Can Make a Big Difference. Gladwell’s insight was that ideas or products can acquire a critical mass that propels the rapid adoption of these ideas or products. The moment of critical mass – the tipping point – is the start of rapid change. |
| In the News |
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Don't Teach to the Test ... and Other Engagement Lessons
by Matt Varava, COO & CFO, BlessingWhite
I take part in a lot of discussions about results. During the day, I speak with business leaders about their employee engagement initiatives. Survey methodology and results are often front and center in those conversations.
Also in the News:
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| CPE Spotlight |
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NEW FROM FMN ONLINE:
 Should Sustainability Be on Your Balance Sheet?
Capital markets as well as regulators are showing increased interest in annual reporting on a company's performance in meeting its environmental, social and governance sustainability goals. Michael Krzus, co-author of "One Report: Integrated Reporting for a Sustainable Strategy," examines why more businesses are integrating nonfinancial information with their financial reporting systems. Take this course
Need Ethics CPEs? Visit our course catalog for online courses that will fulfill your ethics requirement. |
| Book Pick |
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 The Tipping Point: How Little Things Can Make a Big Difference
By Malcolm Gladwell
From Gladwell.com..."It's a book about change. In particular, it's a book that presents a new way of understanding why change so often happens as quickly and as unexpectedly as it does. For example, why did crime drop so dramatically in New York City in the mid-1990's? How does a novel written by an unknown author end up as national bestseller? Why do teens smoke in greater and greater numbers, when every single person in the country knows that cigarettes kill? Why is word-of-mouth so powerful? What makes TV shows like Sesame Street so good at teaching kids how to read? I think the answer to all those questions is the same. It's that ideas and behavior and messages and products sometimes behave just like outbreaks of infectious disease. They are social epidemics. The Tipping Point is an examination of the social epidemics that surround us." Buy this book |
